{"title":"Moisturisers \u0026 Creams","description":"\u003cp\u003eRich, nourishing creams formulated to hydrate, firm, and visibly reduce the signs of ageing. Each one built around cold-pressed oils, botanical extracts, and homeopathic tissue salts — ingredients chosen for what they do, not how they look on a label. For skin that deserves more than a moisturiser.\u003c\/p\u003e","products":[{"product_id":"active-day-cream","title":"Active Day Cream","description":"\u003cdiv id=\"puraka-daycream-desc\"\u003e\n\u003cstyle\u003e\n#puraka-daycream-desc{font-family:'Jost',sans-serif;font-weight:300;color:#444;line-height:1.85;font-size:15px;max-width:1100px;margin:0 auto}\n#puraka-daycream-desc *{box-sizing:border-box}\n#puraka-daycream-desc h2,#puraka-daycream-desc h3{font-family:'Cormorant Garamond',serif;font-weight:300;color:#1A1A1A;margin:0 0 18px}\n#puraka-daycream-desc h2{font-size:32px;font-style:italic}\n#puraka-daycream-desc h3{font-size:24px}\n#puraka-daycream-desc p{margin:0 0 16px}\n#puraka-daycream-desc .pdc-eyebrow{font-size:11px;font-weight:300;text-transform:uppercase;letter-spacing:4px;color:#D4317A;margin:0 0 10px}\n#puraka-daycream-desc .pdc-rule{width:40px;height:1px;background:#D4317A;margin:0 0 26px}\n#puraka-daycream-desc .pdc-intro{padding:0 0 40px;border-bottom:1px solid #eee}\n#puraka-daycream-desc .pdc-intro p{max-width:640px}\n#puraka-daycream-desc .pdc-size{font-size:11px;text-transform:uppercase;letter-spacing:3px;color:#C9A84C;margin:0 0 22px}\n#puraka-daycream-desc .pdc-grid{display:grid;grid-template-columns:1fr 1fr;gap:56px;padding:44px 0;border-bottom:1px solid #eee}\n#puraka-daycream-desc ul.pdc-benefits{list-style:none;padding:0;margin:0}\n#puraka-daycream-desc ul.pdc-benefits li{position:relative;padding:0 0 16px 20px;margin:0}\n#puraka-daycream-desc ul.pdc-benefits li:before{content:'';position:absolute;left:0;top:11px;width:5px;height:5px;background:#D4317A;border-radius:50%}\n#puraka-daycream-desc ul.pdc-benefits li strong{color:#1A1A1A;font-weight:500}\n#puraka-daycream-desc .pdc-ing{margin:0 0 20px}\n#puraka-daycream-desc .pdc-ing-name{display:block;font-family:'Jost',sans-serif;font-weight:500;font-size:13px;text-transform:uppercase;letter-spacing:1.5px;color:#1A1A1A;margin:0 0 4px}\n#puraka-daycream-desc .pdc-ing p{margin:0}\n#puraka-daycream-desc .pdc-salts{background:linear-gradient(135deg,#f9f0f4,#fdf6f0);padding:44px 40px;margin:44px 0;text-align:center}\n#puraka-daycream-desc .pdc-salts h3{margin-bottom:14px}\n#puraka-daycream-desc .pdc-salts p{max-width:560px;margin:0 auto 16px}\n#puraka-daycream-desc .pdc-salts a{font-size:11px;text-transform:uppercase;letter-spacing:3px;color:#D4317A;text-decoration:none;border-bottom:1px solid #D4317A;padding-bottom:3px}\n#puraka-daycream-desc details.pdc-acc{border-top:1px solid #eee;padding:0}\n#puraka-daycream-desc details.pdc-acc:last-of-type{border-bottom:1px solid #eee}\n#puraka-daycream-desc details.pdc-acc summary{list-style:none;cursor:pointer;padding:22px 30px 22px 0;position:relative;font-family:'Cormorant Garamond',serif;font-size:22px;font-weight:300;color:#1A1A1A}\n#puraka-daycream-desc details.pdc-acc summary::-webkit-details-marker{display:none}\n#puraka-daycream-desc details.pdc-acc summary:after{content:'+';position:absolute;right:4px;top:50%;transform:translateY(-50%);color:#D4317A;font-family:'Jost',sans-serif;font-size:20px;font-weight:300}\n#puraka-daycream-desc details.pdc-acc[open] summary:after{content:'\\2212'}\n#puraka-daycream-desc .pdc-acc-body{padding:0 0 28px}\n#puraka-daycream-desc ol.pdc-steps{margin:0 0 18px;padding:0 0 0 20px}\n#puraka-daycream-desc ol.pdc-steps li{padding:0 0 9px}\n#puraka-daycream-desc .pdc-note{font-size:14px;color:#6b6b6b;font-style:italic;margin:0 0 14px}\n#puraka-daycream-desc .pdc-longevity{font-size:14px;color:#1A1A1A;border-left:2px solid #C9A84C;padding:0 0 0 16px;margin:0}\n#puraka-daycream-desc ul.pdc-pairs{list-style:none;padding:0;margin:0}\n#puraka-daycream-desc ul.pdc-pairs li{padding:0 0 12px}\n#puraka-daycream-desc ul.pdc-pairs li strong{color:#1A1A1A;font-weight:500}\n@media(max-width:600px){\n#puraka-daycream-desc .pdc-grid{grid-template-columns:1fr;gap:40px;padding:36px 0}\n#puraka-daycream-desc h2{font-size:27px}\n#puraka-daycream-desc .pdc-salts{padding:34px 22px;margin:34px 0}\n#puraka-daycream-desc details.pdc-acc summary{font-size:20px;padding:19px 30px 19px 0}\n}\n\u003c\/style\u003e\n\n\u003cdiv class=\"pdc-intro\"\u003e\n\u003cp class=\"pdc-eyebrow\"\u003eDaily Anti-Ageing Moisturiser\u003c\/p\u003e\n\u003cdiv class=\"pdc-rule\"\u003e\u003c\/div\u003e\n\u003cp class=\"pdc-size\"\u003e60ml · Jasmine, Neroli \u0026amp; Frankincense\u003c\/p\u003e\n\u003cp\u003eYour morning moisturiser, made properly. Cold-pressed macadamia and apricot kernel oils, squalane, vitamins A and C, lupin peptides and homeopathic tissue salts, finished with a blend of jasmine, neroli and frankincense.\u003c\/p\u003e\n\u003cp\u003eFormulated by Melissa Foreman, a homeopath and naturopath of over twenty years, and made by hand in small batches. Every ingredient is here for a reason.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"pdc-grid\"\u003e\n\u003cdiv\u003e\n\u003ch2\u003eKey Benefits\u003c\/h2\u003e\n\u003cul class=\"pdc-benefits\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoftens the look of fine lines\u003c\/strong\u003e — lupin peptides and vitamins A and C, chosen to support the appearance of firmer, smoother skin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeep, lasting hydration\u003c\/strong\u003e — cold-pressed macadamia and apricot kernel oils absorb without residue or greasiness\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eA comfortable daily base\u003c\/strong\u003e — squalane helps skin hold onto moisture and leaves a smooth finish under SPF or make-up\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves the look of tone and texture\u003c\/strong\u003e — concentrated botanical CO2 extracts, used at a level you can feel\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eA genuine sensory moment\u003c\/strong\u003e — jasmine, neroli and frankincense, blended for the morning rather than added as fragrance\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuits most skin types\u003c\/strong\u003e — particularly welcome on mature, dry or weather-worn skin\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2\u003eKey Ingredients\u003c\/h2\u003e\n\u003cdiv class=\"pdc-ing\"\u003e\n\u003cspan class=\"pdc-ing-name\"\u003eCold-Pressed Macadamia Oil\u003c\/span\u003e\u003cp\u003eOne of the closest plant oils to the skin's own sebum. It absorbs quickly and deeply without greasiness, and is rich in palmitoleic acid, a fatty acid that naturally declines as we age. It helps skin feel supple and comfortable through the day.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pdc-ing\"\u003e\n\u003cspan class=\"pdc-ing-name\"\u003eCold-Pressed Apricot Kernel Oil\u003c\/span\u003e\u003cp\u003eLight and nourishing, and naturally rich in vitamins A and E. It softens and conditions without clogging pores, and is particularly kind to sensitive and mature skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pdc-ing\"\u003e\n\u003cspan class=\"pdc-ing-name\"\u003eSqualane\u003c\/span\u003e\u003cp\u003eA stable, plant-derived moisturiser that mirrors the skin's own oils. It helps skin retain moisture and leaves a smooth, non-greasy finish, which makes it an ideal daily base.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pdc-ing\"\u003e\n\u003cspan class=\"pdc-ing-name\"\u003eLupin Peptides\u003c\/span\u003e\u003cp\u003ePeptides drawn from the lupin plant, chosen to support the appearance of firmness and resilience in skin that has started to lose its bounce.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pdc-ing\"\u003e\n\u003cspan class=\"pdc-ing-name\"\u003eBotanical CO2 Extracts\u003c\/span\u003e\u003cp\u003eCO2 extraction captures a fuller spectrum of a plant's active compounds than heat-based methods. Here they work on the look of smoothness and evenness in the skin's surface.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pdc-ing\"\u003e\n\u003cspan class=\"pdc-ing-name\"\u003eVitamins A \u0026amp; C\u003c\/span\u003e\u003cp\u003eAn antioxidant pairing. Vitamin A supports the look of renewed, refined skin; vitamin C helps brighten the appearance of uneven tone. Together they form the anti-ageing backbone of the formula.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pdc-ing\"\u003e\n\u003cspan class=\"pdc-ing-name\"\u003eJasmine, Neroli \u0026amp; Frankincense\u003c\/span\u003e\u003cp\u003eJasmine is warm and uplifting, neroli soft and floral, frankincense grounding and resinous. Blended deliberately for the start of the day rather than added to mask a base note.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"pdc-salts\"\u003e\n\u003ch3\u003eWhat are homeopathic tissue salts?\u003c\/h3\u003e\n\u003cp\u003eTwelve mineral salts, prepared homeopathically, first set out by Dr Wilhelm Schuessler in nineteenth-century Germany. Melissa has selected specific salts for their place in a skincare formulation, where they support the skin's moisture balance and condition.\u003c\/p\u003e\n\u003cp\u003eThey are used in very few skincare ranges — and they are in every Pūraka product.\u003c\/p\u003e\n\u003ca href=\"\/blogs\/journal\"\u003eRead more in the Journal\u003c\/a\u003e\n\u003c\/div\u003e\n\n\u003cdetails class=\"pdc-acc\"\u003e\n\u003csummary\u003eHow to Use\u003c\/summary\u003e\n\u003cdiv class=\"pdc-acc-body\"\u003e\n\u003col class=\"pdc-steps\"\u003e\n\u003cli\u003eCleanse with Pūraka Cleansing Wash\u003c\/li\u003e\n\u003cli\u003eApply Pūraka Hydrating Super Serum or Face Serum Oil and allow to absorb\u003c\/li\u003e\n\u003cli\u003eWarm a small amount of Active Day Cream between your fingertips\u003c\/li\u003e\n\u003cli\u003eMassage gently into face and neck, working upwards\u003c\/li\u003e\n\u003cli\u003eAllow to absorb fully before SPF or make-up\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp class=\"pdc-note\"\u003eUse each morning as the last step in your routine. This cream contains no SPF — apply your sun protection over the top.\u003c\/p\u003e\n\u003cp class=\"pdc-longevity\"\u003eA 60ml jar lasts most people around 8–10 weeks with daily morning use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails class=\"pdc-acc\"\u003e\n\u003csummary\u003eAbout Pūraka\u003c\/summary\u003e\n\u003cdiv class=\"pdc-acc-body\"\u003e\n\u003cp\u003ePūraka was made by Melissa Foreman, a practising homeopath and naturopath with over twenty years in natural health, beauty and essential oils. She made this range because she couldn't find one that reflected what she'd learned.\u003c\/p\u003e\n\u003cp\u003eEvery product is made by hand in small batches, housed in amber glass, and is vegan, cruelty-free and free from synthetic fillers, petrochemicals and animal products.\u003c\/p\u003e\n\u003cp class=\"pdc-note\"\u003ePūraka means inhale in Sanskrit.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails class=\"pdc-acc\"\u003e\n\u003csummary\u003ePairs Well With\u003c\/summary\u003e\n\u003cdiv class=\"pdc-acc-body\"\u003e\n\u003cul class=\"pdc-pairs\"\u003e\n\u003cli\u003e\n\u003cstrong\u003ePūraka Hydrating Super Serum\u003c\/strong\u003e — apply underneath for added hydration and brightness\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePūraka Face Serum Oil\u003c\/strong\u003e — layer before the cream for a richer finish\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePūraka Eye Cream\u003c\/strong\u003e — targeted care for the eye area, to finish the morning\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003c\/div\u003e","brand":"Puraka","offers":[{"title":"Default Title","offer_id":51471610937683,"sku":"155","price":42.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0976\/1629\/8323\/files\/puraka-active-day-cream-jasmine-neroli-frankincense-60ml.jpg?v=1779189439"},{"product_id":"anti-ageing-cream","title":"Anti-Ageing Cream","description":"\u003cdiv id=\"puraka-antiageing-desc\"\u003e\n\n  \u003c!-- KEY BENEFITS --\u003e\n  \u003csection class=\"paa-section\"\u003e\n    \u003ch2 class=\"paa-h2\"\u003eKey Benefits\u003c\/h2\u003e\n    \u003cp class=\"paa-lead\"\u003e\n      Formulated for women in their forties and fifties who want advanced hydration and visible\n      firming from a cream built on real botanicals and homeopathic tissue salts — not synthetic\n      actives.\n    \u003c\/p\u003e\n    \u003cul class=\"paa-benefits\"\u003e\n      \u003cli\u003e\n\u003cstrong\u003eDeep, lasting hydration\u003c\/strong\u003e — kiwi, sunflower, macadamia and apricot kernel oils nourish the skin at a cellular level\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eFirms and tightens\u003c\/strong\u003e — hyaluronic acid and tissue salts work together to restore moisture and support skin structure\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eVisibly softens fine lines\u003c\/strong\u003e — rosehip and seabuckthorn botanical extracts support cell renewal and elasticity\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eProtects and repairs\u003c\/strong\u003e — vitamin A and aloe vera help defend against environmental stressors\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eDewy, radiant finish\u003c\/strong\u003e — leaves skin looking plump and well-rested\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eCalming and uplifting\u003c\/strong\u003e — rose, geranium and jasmine essential oils soothe irritation and gently lift the mood\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/section\u003e\n\n  \u003c!-- KEY INGREDIENTS --\u003e\n  \u003csection class=\"paa-section\"\u003e\n    \u003ch2 class=\"paa-h2\"\u003eKey Ingredients\u003c\/h2\u003e\n    \u003cdiv class=\"paa-ingredient-grid\"\u003e\n      \u003cdiv class=\"paa-tile\"\u003e\n        \u003ch3 class=\"paa-h3\"\u003eCold-Pressed Macadamia \u0026amp; Apricot Kernel Oils\u003c\/h3\u003e\n        \u003cp\u003eTwo of the most skin-compatible oils available. Macadamia is particularly high in palmitoleic acid — a fatty acid that declines with age — while apricot kernel softens and evens skin tone without clogging pores.\u003c\/p\u003e\n      \u003c\/div\u003e\n      \u003cdiv class=\"paa-tile\"\u003e\n        \u003ch3 class=\"paa-h3\"\u003eKiwi \u0026amp; Sunflower Oils\u003c\/h3\u003e\n        \u003cp\u003eRich in omega-3 and omega-6 fatty acids, helping maintain the skin's lipid barrier — keeping moisture in and environmental stress out.\u003c\/p\u003e\n      \u003c\/div\u003e\n      \u003cdiv class=\"paa-tile\"\u003e\n        \u003ch3 class=\"paa-h3\"\u003eRosehip \u0026amp; Seabuckthorn Extracts\u003c\/h3\u003e\n        \u003cp\u003eRosehip is rich in vitamin C and essential fatty acids that support cell renewal. Seabuckthorn brings antioxidants and carotenoids that support elasticity and a natural radiance.\u003c\/p\u003e\n      \u003c\/div\u003e\n      \u003cdiv class=\"paa-tile\"\u003e\n        \u003ch3 class=\"paa-h3\"\u003eHyaluronic Acid\u003c\/h3\u003e\n        \u003cp\u003eCapable of holding up to 1,000 times its weight in water — attracting and retaining moisture to visibly plump fine lines.\u003c\/p\u003e\n      \u003c\/div\u003e\n      \u003cdiv class=\"paa-tile\"\u003e\n        \u003ch3 class=\"paa-h3\"\u003eVitamin A\u003c\/h3\u003e\n        \u003cp\u003eA well-researched antioxidant that supports cell renewal and helps protect against environmental damage.\u003c\/p\u003e\n      \u003c\/div\u003e\n      \u003cdiv class=\"paa-tile\"\u003e\n        \u003ch3 class=\"paa-h3\"\u003eAloe Vera\u003c\/h3\u003e\n        \u003cp\u003eSoothes irritation and reduces redness while providing a lightweight layer of lasting hydration — particularly beneficial for mature or sensitive skin.\u003c\/p\u003e\n      \u003c\/div\u003e\n      \u003cdiv class=\"paa-tile\"\u003e\n        \u003ch3 class=\"paa-h3\"\u003eRose Absolute, Geranium \u0026amp; Jasmine\u003c\/h3\u003e\n        \u003cp\u003eA sophisticated, feminine blend. Rose absolute tones and clarifies, geranium evens skin tone, and jasmine nourishes — together making every application a sensory ritual.\u003c\/p\u003e\n      \u003c\/div\u003e\n    \u003c\/div\u003e\n\n    \u003c!-- TISSUE SALTS CALLOUT --\u003e\n    \u003cdiv class=\"paa-tissue-callout\"\u003e\n      \u003ch3 class=\"paa-h3\"\u003eHomeopathic Tissue Salts\u003c\/h3\u003e\n      \u003cp\u003e\n        This cream includes a blend of homeopathic tissue salts — minerals the skin needs to\n        help restore moisture balance and support its natural repair process. It's an ingredient\n        found in no other skincare brand.\n        \u003ca href=\"\/blogs\/journal\" class=\"paa-link\"\u003eRead more about tissue salts in the Journal →\u003c\/a\u003e\n      \u003c\/p\u003e\n      \u003c!-- NOTE for Frankie: swap the href above for the specific tissue-salts explainer post once it's live, rather than linking to the general Journal index. --\u003e\n    \u003c\/div\u003e\n  \u003c\/section\u003e\n\n  \u003c!-- HOW TO USE --\u003e\n  \u003cdetails class=\"paa-accordion\"\u003e\n    \u003csummary class=\"paa-h2\"\u003eHow to Use\u003c\/summary\u003e\n    \u003cdiv class=\"paa-accordion-body\"\u003e\n      \u003col class=\"paa-steps\"\u003e\n        \u003cli\u003eCleanse skin with the Pūraka Cleansing Wash\u003c\/li\u003e\n        \u003cli\u003eApply the Pūraka Hydrating Super Serum or Face Serum Oil and allow to absorb fully\u003c\/li\u003e\n        \u003cli\u003eTake a small amount of the Anti-Ageing Cream and warm between fingertips\u003c\/li\u003e\n        \u003cli\u003eGently massage into face and neck using upward, circular strokes\u003c\/li\u003e\n        \u003cli\u003eUse morning and evening for best results\u003c\/li\u003e\n      \u003c\/ol\u003e\n      \u003cp class=\"paa-tip\"\u003e\n        \u003cstrong\u003eTip:\u003c\/strong\u003e For an enhanced evening routine, apply a slightly more generous\n        amount before bed and allow the cream to work overnight while your skin naturally\n        regenerates.\n      \u003c\/p\u003e\n    \u003c\/div\u003e\n  \u003c\/details\u003e\n\n  \u003c!-- ABOUT PURAKA --\u003e\n  \u003cdetails class=\"paa-accordion\"\u003e\n    \u003csummary class=\"paa-h2\"\u003eAbout Pūraka\u003c\/summary\u003e\n    \u003cdiv class=\"paa-accordion-body paa-about\"\u003e\n      \u003cp\u003e\n        Formulated by Melissa Foreman — homeopath, naturopath and natural health practitioner\n        with over 20 years of experience. Every Pūraka product is made by hand in small batches,\n        using natural ingredients chosen with purpose. Nothing is included without a reason.\n      \u003c\/p\u003e\n      \u003cp class=\"paa-signoff\"\u003e\u003cem\u003ePūraka means inhale in Sanskrit.\u003c\/em\u003e\u003c\/p\u003e\n    \u003c\/div\u003e\n  \u003c\/details\u003e\n\n  \u003c!-- SUGGESTED PAIRINGS --\u003e\n  \u003cdetails class=\"paa-accordion\"\u003e\n    \u003csummary class=\"paa-h2\"\u003eSuggested Pairings\u003c\/summary\u003e\n    \u003cdiv class=\"paa-accordion-body\"\u003e\n      \u003cul class=\"paa-pairings\"\u003e\n        \u003cli\u003e\n\u003ca href=\"\/products\/face-serum-oil\" class=\"paa-link\"\u003e\u003cstrong\u003ePūraka Face Serum Oil\u003c\/strong\u003e\u003c\/a\u003e — apply underneath for a powerful anti-ageing double act\u003c\/li\u003e\n        \u003cli\u003e\n\u003ca href=\"\/products\/hydrating-super-serum\" class=\"paa-link\"\u003e\u003cstrong\u003ePūraka Hydrating Super Serum\u003c\/strong\u003e\u003c\/a\u003e — layer before the cream for maximum hydration and brightening\u003c\/li\u003e\n        \u003cli\u003e\n\u003ca href=\"\/products\/eye-cream\" class=\"paa-link\"\u003e\u003cstrong\u003ePūraka Eye Cream\u003c\/strong\u003e\u003c\/a\u003e — complete your anti-ageing routine with targeted care for the eye area\u003c\/li\u003e\n      \u003c\/ul\u003e\n    \u003c\/div\u003e\n  \u003c\/details\u003e\n\n\u003c\/div\u003e\n\n\u003cstyle\u003e\n  #puraka-antiageing-desc {\n    max-width: 900px;\n    margin: 0 auto;\n    padding-top: 32px;\n    color: #1A1A1A;\n    font-family: 'Jost', sans-serif;\n    font-weight: 300;\n    font-size: 15px;\n    line-height: 1.85;\n  }\n\n  #puraka-antiageing-desc .paa-section {\n    margin-bottom: 56px;\n  }\n\n  #puraka-antiageing-desc .paa-h2 {\n    font-family: 'Cormorant Garamond', serif;\n    font-weight: 300;\n    font-style: italic;\n    font-size: clamp(26px, 3vw, 34px);\n    color: #1A1A1A;\n    margin-bottom: 18px;\n  }\n\n  #puraka-antiageing-desc .paa-h3 {\n    font-family: 'Cormorant Garamond', serif;\n    font-weight: 400;\n    font-style: normal;\n    font-size: 21px;\n    color: #1A1A1A;\n    margin: 0 0 8px;\n  }\n\n  #puraka-antiageing-desc .paa-lead {\n    color: #444444;\n    margin-bottom: 20px;\n    max-width: 700px;\n  }\n\n  #puraka-antiageing-desc .paa-benefits {\n    list-style: none;\n    padding: 0;\n    margin: 0;\n    display: grid;\n    grid-template-columns: 1fr 1fr;\n    gap: 14px 32px;\n  }\n\n  #puraka-antiageing-desc .paa-benefits li {\n    padding-left: 18px;\n    position: relative;\n    color: #444444;\n  }\n\n  #puraka-antiageing-desc .paa-benefits li::before {\n    content: \"—\";\n    position: absolute;\n    left: 0;\n    color: #D4317A;\n  }\n\n  #puraka-antiageing-desc .paa-benefits strong,\n  #puraka-antiageing-desc .paa-pairings strong {\n    color: #1A1A1A;\n    font-weight: 500;\n  }\n\n  #puraka-antiageing-desc .paa-ingredient-grid {\n    display: grid;\n    grid-template-columns: 1fr 1fr;\n    gap: 28px 40px;\n    margin-bottom: 32px;\n  }\n\n  #puraka-antiageing-desc .paa-tile p {\n    color: #444444;\n    margin: 0;\n  }\n\n  #puraka-antiageing-desc .paa-tissue-callout {\n    background: linear-gradient(135deg, #f9f0f4, #fdf6f0);\n    border-left: 3px solid #C9A84C;\n    padding: 24px 28px;\n    margin-top: 8px;\n  }\n\n  #puraka-antiageing-desc .paa-tissue-callout p {\n    color: #444444;\n    margin: 0;\n  }\n\n  #puraka-antiageing-desc .paa-link {\n    color: #D4317A;\n    text-decoration: none;\n    border-bottom: 1px solid #D4317A;\n    white-space: nowrap;\n  }\n\n  #puraka-antiageing-desc .paa-link:hover {\n    color: #b8266a;\n    border-color: #b8266a;\n  }\n\n  #puraka-antiageing-desc .paa-steps {\n    counter-reset: paa-step;\n    list-style: none;\n    padding: 0;\n    margin: 0 0 24px;\n  }\n\n  #puraka-antiageing-desc .paa-steps li {\n    counter-increment: paa-step;\n    position: relative;\n    padding-left: 40px;\n    margin-bottom: 14px;\n    color: #444444;\n  }\n\n  #puraka-antiageing-desc .paa-steps li::before {\n    content: counter(paa-step);\n    position: absolute;\n    left: 0;\n    top: 0;\n    width: 26px;\n    height: 26px;\n    border: 1px solid #D4317A;\n    color: #D4317A;\n    font-family: 'Jost', sans-serif;\n    font-size: 12px;\n    display: flex;\n    align-items: center;\n    justify-content: center;\n  }\n\n  #puraka-antiageing-desc .paa-tip {\n    background: #f9f0f4;\n    padding: 16px 20px;\n    color: #444444;\n    font-size: 14px;\n  }\n\n  #puraka-antiageing-desc .paa-accordion {\n    border-top: 1px solid #eee;\n    margin-bottom: 0;\n  }\n\n  #puraka-antiageing-desc .paa-accordion:last-of-type {\n    border-bottom: 1px solid #eee;\n  }\n\n  #puraka-antiageing-desc .paa-accordion summary.paa-h2 {\n    list-style: none;\n    cursor: pointer;\n    display: flex;\n    align-items: center;\n    justify-content: space-between;\n    padding: 22px 4px;\n    margin-bottom: 0;\n  }\n\n  #puraka-antiageing-desc .paa-accordion summary.paa-h2::-webkit-details-marker {\n    display: none;\n  }\n\n  #puraka-antiageing-desc .paa-accordion summary.paa-h2::after {\n    content: \"+\";\n    font-family: 'Jost', sans-serif;\n    font-style: normal;\n    font-weight: 300;\n    font-size: 24px;\n    color: #D4317A;\n    transition: transform 0.2s ease;\n    margin-left: 16px;\n  }\n\n  #puraka-antiageing-desc .paa-accordion[open] summary.paa-h2::after {\n    transform: rotate(45deg);\n  }\n\n  #puraka-antiageing-desc .paa-accordion-body {\n    padding: 0 4px 32px;\n  }\n\n  #puraka-antiageing-desc .paa-about {\n    text-align: center;\n    max-width: 640px;\n    margin: 0 auto;\n  }\n\n  #puraka-antiageing-desc .paa-about p {\n    color: #444444;\n  }\n\n  #puraka-antiageing-desc .paa-signoff {\n    font-family: 'Cormorant Garamond', serif;\n    font-style: italic;\n    color: #D4317A;\n    font-size: 18px;\n    margin-top: 12px;\n  }\n\n  #puraka-antiageing-desc .paa-pairings {\n    list-style: none;\n    padding: 0;\n    margin: 0;\n  }\n\n  #puraka-antiageing-desc .paa-pairings li {\n    padding: 12px 0;\n    border-bottom: 1px solid #eee;\n    color: #444444;\n  }\n\n  #puraka-antiageing-desc .paa-pairings li:last-child {\n    border-bottom: none;\n  }\n\n  @media (max-width: 600px) {\n    #puraka-antiageing-desc .paa-benefits,\n    #puraka-antiageing-desc .paa-ingredient-grid {\n      grid-template-columns: 1fr;\n    }\n  }\n\u003c\/style\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51471672082771,"sku":null,"price":43.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0976\/1629\/8323\/files\/puraka-anti-ageing-cream-rose-absolute-geranium-jasmine-60ml.jpg?v=1779189348"},{"product_id":"eye-cream","title":"Eye Cream","description":"\u003cstyle\u003e\n  @import url('https:\/\/fonts.googleapis.com\/css2?family=Cormorant+Garamond:ital,wght@0,300;0,400;1,300\u0026family=Jost:wght@300;400;500\u0026display=swap');\n\n  #puraka-eyecream-desc {\n    max-width: 900px;\n    margin: 0 auto;\n    padding-top: 32px;\n    color: #1A1A1A;\n    font-family: 'Jost', sans-serif;\n    font-weight: 300;\n    font-size: 15px;\n    line-height: 1.85;\n  }\n\n  #puraka-eyecream-desc .pec-h2 {\n    font-family: 'Cormorant Garamond', serif;\n    font-weight: 300;\n    font-style: italic;\n    font-size: clamp(24px, 3vw, 32px);\n    color: #1A1A1A;\n    margin: 0 0 20px;\n  }\n\n  #puraka-eyecream-desc .pec-section {\n    margin-bottom: 56px;\n  }\n\n  \/* Key Benefits *\/\n  #puraka-eyecream-desc .pec-benefits {\n    display: grid;\n    grid-template-columns: 1fr 1fr;\n    gap: 28px 40px;\n  }\n\n  #puraka-eyecream-desc .pec-benefit-title {\n    font-family: 'Jost', sans-serif;\n    font-weight: 500;\n    font-size: 15px;\n    color: #1A1A1A;\n    margin: 0 0 6px;\n  }\n\n  #puraka-eyecream-desc .pec-benefit-text {\n    font-family: 'Jost', sans-serif;\n    font-weight: 300;\n    font-size: 14px;\n    line-height: 1.8;\n    color: #444444;\n    margin: 0;\n  }\n\n  \/* Tissue salts callout *\/\n  #puraka-eyecream-desc .pec-callout {\n    background: #f9f0f4;\n    border-left: 2px solid #D4317A;\n    padding: 24px 28px;\n    margin: 0 0 56px;\n  }\n\n  #puraka-eyecream-desc .pec-callout-title {\n    font-family: 'Cormorant Garamond', serif;\n    font-weight: 300;\n    font-style: italic;\n    font-size: 22px;\n    color: #1A1A1A;\n    margin: 0 0 8px;\n  }\n\n  #puraka-eyecream-desc .pec-callout-text {\n    font-family: 'Jost', sans-serif;\n    font-weight: 300;\n    font-size: 14px;\n    line-height: 1.8;\n    color: #444444;\n    margin: 0;\n    max-width: 640px;\n  }\n\n  #puraka-eyecream-desc .pec-callout-text a {\n    color: #D4317A;\n  }\n\n  \/* Key Ingredients *\/\n  #puraka-eyecream-desc .pec-ingredients {\n    display: grid;\n    grid-template-columns: 1fr 1fr;\n    gap: 28px 40px;\n  }\n\n  #puraka-eyecream-desc .pec-ingredient-title {\n    font-family: 'Cormorant Garamond', serif;\n    font-weight: 400;\n    font-size: 17px;\n    color: #1A1A1A;\n    margin: 0 0 6px;\n  }\n\n  #puraka-eyecream-desc .pec-ingredient-text {\n    font-family: 'Jost', sans-serif;\n    font-weight: 300;\n    font-size: 13px;\n    line-height: 1.75;\n    color: #444444;\n    margin: 0;\n  }\n\n  @media (max-width: 600px) {\n    #puraka-eyecream-desc .pec-benefits,\n    #puraka-eyecream-desc .pec-ingredients {\n      grid-template-columns: 1fr;\n    }\n  }\n\n  \/* Accordions *\/\n  #puraka-eyecream-desc .pec-accordion {\n    border-top: 0.5px solid #e5dfe1;\n  }\n\n  #puraka-eyecream-desc .pec-accordion:last-of-type {\n    border-bottom: 0.5px solid #e5dfe1;\n    margin-bottom: 40px;\n  }\n\n  #puraka-eyecream-desc .pec-accordion summary.pec-h2 {\n    list-style: none;\n    cursor: pointer;\n    display: flex;\n    align-items: center;\n    justify-content: space-between;\n    padding: 22px 4px;\n    margin-bottom: 0;\n  }\n\n  #puraka-eyecream-desc .pec-accordion summary.pec-h2::-webkit-details-marker {\n    display: none;\n  }\n\n  #puraka-eyecream-desc .pec-accordion summary.pec-h2::after {\n    content: '+';\n    font-family: 'Jost', sans-serif;\n    font-weight: 300;\n    font-size: 22px;\n    color: #D4317A;\n    margin-left: 16px;\n  }\n\n  #puraka-eyecream-desc .pec-accordion[open] summary.pec-h2::after {\n    content: '\\2212';\n  }\n\n  #puraka-eyecream-desc .pec-accordion-body {\n    padding: 0 4px 28px;\n  }\n\n  \/* How to Use steps *\/\n  #puraka-eyecream-desc .pec-steps {\n    list-style: none;\n    counter-reset: pec-step;\n    padding: 0;\n    margin: 0 0 20px;\n  }\n\n  #puraka-eyecream-desc .pec-steps li {\n    counter-increment: pec-step;\n    position: relative;\n    padding-left: 40px;\n    margin-bottom: 14px;\n    color: #444444;\n    font-size: 14px;\n  }\n\n  #puraka-eyecream-desc .pec-steps li::before {\n    content: counter(pec-step);\n    position: absolute;\n    left: 0;\n    top: 0;\n    width: 26px;\n    height: 26px;\n    border: 1px solid #D4317A;\n    color: #D4317A;\n    font-family: 'Jost', sans-serif;\n    font-size: 12px;\n    display: flex;\n    align-items: center;\n    justify-content: center;\n  }\n\n  #puraka-eyecream-desc .pec-tip {\n    background: #f9f0f4;\n    padding: 16px 20px;\n    color: #444444;\n    font-size: 14px;\n    margin: 0;\n  }\n\n  \/* About Pūraka *\/\n  #puraka-eyecream-desc .pec-about {\n    text-align: center;\n    max-width: 640px;\n    margin: 0 auto;\n  }\n\n  #puraka-eyecream-desc .pec-about p {\n    color: #444444;\n  }\n\n  #puraka-eyecream-desc .pec-signoff {\n    font-family: 'Cormorant Garamond', serif;\n    font-style: italic;\n    color: #D4317A;\n    font-size: 18px;\n    margin-top: 12px;\n  }\n\n  \/* Suggested Pairings *\/\n  #puraka-eyecream-desc .pec-pairings {\n    list-style: none;\n    padding: 0;\n    margin: 0;\n  }\n\n  #puraka-eyecream-desc .pec-pairings li {\n    padding: 12px 0;\n    border-bottom: 0.5px solid #e5dfe1;\n    color: #444444;\n    font-size: 14px;\n  }\n\n  #puraka-eyecream-desc .pec-pairings li:last-child {\n    border-bottom: none;\n  }\n\n  #puraka-eyecream-desc .pec-link {\n    color: #1A1A1A;\n    text-decoration: none;\n    border-bottom: 1px solid #D4317A;\n  }\n\u003c\/style\u003e\n\n\u003cdiv id=\"puraka-eyecream-desc\"\u003e\n\n  \u003cdiv class=\"pec-section\"\u003e\n    \u003ch2 class=\"pec-h2\"\u003eKey Benefits\u003c\/h2\u003e\n    \u003cdiv class=\"pec-benefits\"\u003e\n      \u003cdiv\u003e\n        \u003cp class=\"pec-benefit-title\"\u003eSoftens fine lines and crepiness\u003c\/p\u003e\n        \u003cp class=\"pec-benefit-text\"\u003eHyaluronic acid draws moisture into the delicate eye area, helping to plump and smooth the fine lines and crepey texture that tend to appear from the 40s onwards.\u003c\/p\u003e\n      \u003c\/div\u003e\n      \u003cdiv\u003e\n        \u003cp class=\"pec-benefit-title\"\u003eEases puffiness and tired eyes\u003c\/p\u003e\n        \u003cp class=\"pec-benefit-text\"\u003eVitamin C and E work as antioxidants to support tired-looking skin, while the light, cooling texture helps the area feel de-puffed and refreshed.\u003c\/p\u003e\n      \u003c\/div\u003e\n      \u003cdiv\u003e\n        \u003cp class=\"pec-benefit-title\"\u003eCalms and comforts sensitive skin\u003c\/p\u003e\n        \u003cp class=\"pec-benefit-text\"\u003eAloe vera soothes an area that's often the first to show reactivity, making this a gentle choice even for those with easily irritated skin.\u003c\/p\u003e\n      \u003c\/div\u003e\n      \u003cdiv\u003e\n        \u003cp class=\"pec-benefit-title\"\u003eA grounding aromatic ritual\u003c\/p\u003e\n        \u003cp class=\"pec-benefit-text\"\u003eElemi, glabnum and spikenard essential oils bring a calm, woody-floral note to your morning and evening routine — a small, considered moment of care.\u003c\/p\u003e\n      \u003c\/div\u003e\n      \u003cdiv\u003e\n        \u003cp class=\"pec-benefit-title\"\u003eLightweight and fast-absorbing\u003c\/p\u003e\n        \u003cp class=\"pec-benefit-text\"\u003eA silky, non-greasy formula that sinks in quickly, so it never sits heavy under makeup or interferes with the rest of your routine.\u003c\/p\u003e\n      \u003c\/div\u003e\n      \u003cdiv\u003e\n        \u003cp class=\"pec-benefit-title\"\u003e100% natural, nothing unnecessary\u003c\/p\u003e\n        \u003cp class=\"pec-benefit-text\"\u003eFree from parabens, phthalates and synthetic fragrance. Every ingredient is here because it does something — nothing in here by accident.\u003c\/p\u003e\n      \u003c\/div\u003e\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\n  \u003cdiv class=\"pec-callout\"\u003e\n    \u003cp class=\"pec-callout-title\"\u003eWith homeopathic tissue salts\u003c\/p\u003e\n    \u003cp class=\"pec-callout-text\"\u003eLike every Pūraka formula, this eye cream is built on Schuessler tissue salts — mineral cell salts prepared homeopathically to support the skin's own repair and moisture balance. Read more about tissue salts on our \u003ca href=\"#\"\u003eJournal\u003c\/a\u003e.\u003c\/p\u003e\n  \u003c\/div\u003e\n\n  \u003cdiv class=\"pec-section\"\u003e\n    \u003ch2 class=\"pec-h2\"\u003eKey Ingredients\u003c\/h2\u003e\n    \u003cdiv class=\"pec-ingredients\"\u003e\n      \u003cdiv\u003e\n        \u003cp class=\"pec-ingredient-title\"\u003eHyaluronic Acid\u003c\/p\u003e\n        \u003cp class=\"pec-ingredient-text\"\u003eA naturally occurring humectant that holds up to a thousand times its weight in water, helping to plump and hydrate the fine skin around the eyes.\u003c\/p\u003e\n      \u003c\/div\u003e\n      \u003cdiv\u003e\n        \u003cp class=\"pec-ingredient-title\"\u003eVitamin C \u0026amp; E\u003c\/p\u003e\n        \u003cp class=\"pec-ingredient-text\"\u003eA complementary pair of antioxidants that help support skin already under daily stress from the environment, while working alongside the cream's brightening effect.\u003c\/p\u003e\n      \u003c\/div\u003e\n      \u003cdiv\u003e\n        \u003cp class=\"pec-ingredient-title\"\u003eAloe Vera\u003c\/p\u003e\n        \u003cp class=\"pec-ingredient-text\"\u003eNaturally soothing and hydrating, aloe calms the eye area and helps the rest of the formula absorb comfortably.\u003c\/p\u003e\n      \u003c\/div\u003e\n      \u003cdiv\u003e\n        \u003cp class=\"pec-ingredient-title\"\u003eElemi, Glabnum \u0026amp; Spikenard\u003c\/p\u003e\n        \u003cp class=\"pec-ingredient-text\"\u003eA grounding trio of essential oils, chosen for their calming aroma as much as their gentleness — the sensory side of this ritual.\u003c\/p\u003e\n      \u003c\/div\u003e\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\n  \u003cdetails class=\"pec-accordion\"\u003e\n    \u003csummary class=\"pec-h2\"\u003eHow to Use\u003c\/summary\u003e\n    \u003cdiv class=\"pec-accordion-body\"\u003e\n      \u003col class=\"pec-steps\"\u003e\n        \u003cli\u003eTake a small amount — a little goes a long way — on your ring finger.\u003c\/li\u003e\n        \u003cli\u003eWarm it gently between your fingertip and the skin.\u003c\/li\u003e\n        \u003cli\u003ePat softly along the orbital bone, working from the inner to the outer corner.\u003c\/li\u003e\n        \u003cli\u003eAvoid dragging or rubbing the delicate skin — always pat, never pull.\u003c\/li\u003e\n        \u003cli\u003eUse morning and night, as the final step before SPF or makeup.\u003c\/li\u003e\n      \u003c\/ol\u003e\n      \u003cp class=\"pec-tip\"\u003eA little patience helps here — this is a gentle, deliberate step, not one to rush.\u003c\/p\u003e\n    \u003c\/div\u003e\n  \u003c\/details\u003e\n\n  \u003cdetails class=\"pec-accordion\"\u003e\n    \u003csummary class=\"pec-h2\"\u003eAbout Pūraka\u003c\/summary\u003e\n    \u003cdiv class=\"pec-accordion-body\"\u003e\n      \u003cdiv class=\"pec-about\"\u003e\n        \u003cp\u003ePūraka was formulated by Melissa Foreman, a homeopath and naturopath with over 20 years of experience in natural health, beauty and essential oils. Every Pūraka product is 100% natural, cruelty-free, and free from synthetic fillers, petrochemicals, and animal products. Nothing is included without a reason.\u003c\/p\u003e\n        \u003cp class=\"pec-signoff\"\u003e\u003cem\u003ePūraka means inhale in Sanskrit.\u003c\/em\u003e\u003c\/p\u003e\n      \u003c\/div\u003e\n    \u003c\/div\u003e\n  \u003c\/details\u003e\n\n  \u003cdetails class=\"pec-accordion\"\u003e\n    \u003csummary class=\"pec-h2\"\u003eSuggested Pairings\u003c\/summary\u003e\n    \u003cdiv class=\"pec-accordion-body\"\u003e\n      \u003cul class=\"pec-pairings\"\u003e\n        \u003cli\u003e\n\u003ca href=\"\/products\/active-day-cream\" class=\"pec-link\"\u003e\u003cstrong\u003ePūraka Active Day Cream\u003c\/strong\u003e\u003c\/a\u003e — follow with the eye cream for a complete daily anti-ageing routine\u003c\/li\u003e\n        \u003cli\u003e\n\u003ca href=\"\/products\/hydrating-super-serum\" class=\"pec-link\"\u003e\u003cstrong\u003ePūraka Hydrating Super Serum\u003c\/strong\u003e\u003c\/a\u003e — apply beneath the eye cream to boost hydration first\u003c\/li\u003e\n        \u003cli\u003e\n\u003ca href=\"\/products\/anti-ageing-cream\" class=\"pec-link\"\u003e\u003cstrong\u003ePūraka Anti-Ageing Cream\u003c\/strong\u003e\u003c\/a\u003e — pair for an evening ritual focused on firming and renewal\u003c\/li\u003e\n      \u003c\/ul\u003e\n    \u003c\/div\u003e\n  \u003c\/details\u003e\n\n\u003c\/div\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51486316757331,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0976\/1629\/8323\/files\/puraka-eye-cream-elemi-glabnum-spikenard-30ml.jpg?v=1779189185"}],"url":"https:\/\/www.purakaskincare.com\/collections\/moisturisers-creams.oembed","provider":"Pūraka","version":"1.0","type":"link"}