{"title":"Cleanse \u0026 Treat","description":"\u003cp\u003eThe foundation of any good skincare routine. The Pūraka cleansing and treatment range gently removes impurities, exfoliates, and purifies — without stripping the skin of what it needs. 100% natural. No harsh surfactants. No synthetic detergents. Just clean skin, properly done.\u003c\/p\u003e","products":[{"product_id":"activated-charcoal-deep-cleansing-mask","title":"Activated Charcoal Deep Cleansing Mask","description":"\u003cstyle\u003e\n  @import url('https:\/\/fonts.googleapis.com\/css2?family=Cormorant+Garamond:ital,wght@0,300;0,400;1,300\u0026family=Jost:wght@300;400;500\u0026display=swap');\n\n  #puraka-charcoalmask-desc {\n    max-width: 900px;\n    margin: 0 auto;\n    padding-top: 32px;\n    color: #1A1A1A;\n    font-family: 'Jost', sans-serif;\n    font-weight: 300;\n    font-size: 15px;\n    line-height: 1.85;\n  }\n\n  #puraka-charcoalmask-desc .pacm-h2 {\n    font-family: 'Cormorant Garamond', serif;\n    font-weight: 300;\n    font-style: italic;\n    font-size: clamp(24px, 3vw, 32px);\n    color: #1A1A1A;\n    margin: 0 0 20px;\n  }\n\n  #puraka-charcoalmask-desc .pacm-section {\n    margin-bottom: 56px;\n  }\n\n  \/* Key Benefits *\/\n  #puraka-charcoalmask-desc .pacm-benefits {\n    display: grid;\n    grid-template-columns: 1fr 1fr;\n    gap: 28px 40px;\n  }\n\n  #puraka-charcoalmask-desc .pacm-benefit-title {\n    font-family: 'Jost', sans-serif;\n    font-weight: 500;\n    font-size: 15px;\n    color: #1A1A1A;\n    margin: 0 0 6px;\n  }\n\n  #puraka-charcoalmask-desc .pacm-benefit-text {\n    font-family: 'Jost', sans-serif;\n    font-weight: 300;\n    font-size: 14px;\n    line-height: 1.8;\n    color: #444444;\n    margin: 0;\n  }\n\n  \/* Tissue salts callout *\/\n  #puraka-charcoalmask-desc .pacm-callout {\n    background: #f9f0f4;\n    border-left: 2px solid #D4317A;\n    padding: 24px 28px;\n    margin: 0 0 56px;\n  }\n\n  #puraka-charcoalmask-desc .pacm-callout-title {\n    font-family: 'Cormorant Garamond', serif;\n    font-weight: 300;\n    font-style: italic;\n    font-size: 22px;\n    color: #1A1A1A;\n    margin: 0 0 10px;\n  }\n\n  #puraka-charcoalmask-desc .pacm-callout-text {\n    font-family: 'Jost', sans-serif;\n    font-weight: 300;\n    font-size: 14px;\n    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margin: 0 0 20px;\n  }\n\n  #puraka-charcoalmask-desc .pacm-steps li {\n    counter-increment: pacm-step;\n    position: relative;\n    padding-left: 40px;\n    margin-bottom: 14px;\n    color: #444444;\n    font-size: 14px;\n  }\n\n  #puraka-charcoalmask-desc .pacm-steps li::before {\n    content: counter(pacm-step);\n    position: absolute;\n    left: 0;\n    top: 0;\n    width: 26px;\n    height: 26px;\n    border: 1px solid #D4317A;\n    color: #D4317A;\n    font-family: 'Jost', sans-serif;\n    font-size: 12px;\n    display: flex;\n    align-items: center;\n    justify-content: center;\n  }\n\n  #puraka-charcoalmask-desc .pacm-tip {\n    background: #f9f0f4;\n    padding: 16px 20px;\n    color: #444444;\n    font-size: 14px;\n    margin: 0;\n  }\n\n  \/* About Pūraka *\/\n  #puraka-charcoalmask-desc .pacm-about {\n    text-align: center;\n    max-width: 640px;\n    margin: 0 auto;\n  }\n\n  #puraka-charcoalmask-desc .pacm-about p {\n    color: #444444;\n  }\n\n  #puraka-charcoalmask-desc .pacm-signoff {\n    font-family: 'Cormorant Garamond', serif;\n    font-style: italic;\n    color: #D4317A;\n    font-size: 18px;\n    margin-top: 12px;\n  }\n\n  \/* Suggested Pairings *\/\n  #puraka-charcoalmask-desc .pacm-pairings {\n    list-style: none;\n    padding: 0;\n    margin: 0;\n  }\n\n  #puraka-charcoalmask-desc .pacm-pairings li {\n    padding: 12px 0;\n    border-bottom: 1px solid #eee;\n    color: #444444;\n    font-size: 14px;\n  }\n\n  #puraka-charcoalmask-desc .pacm-pairings li:last-child {\n    border-bottom: none;\n  }\n\n  #puraka-charcoalmask-desc .pacm-link {\n    color: #D4317A;\n    text-decoration: none;\n  }\n\n  #puraka-charcoalmask-desc .pacm-link:hover {\n    text-decoration: underline;\n  }\n\n  @media (max-width: 600px) {\n    #puraka-charcoalmask-desc .pacm-benefits,\n    #puraka-charcoalmask-desc .pacm-ingredient-grid {\n      grid-template-columns: 1fr;\n    }\n  }\n\u003c\/style\u003e\n\u003cdiv id=\"puraka-charcoalmask-desc\"\u003e\n\u003c!-- KEY BENEFITS --\u003e\n\u003cdiv class=\"pacm-section\"\u003e\n\u003ch2 class=\"pacm-h2\"\u003eKey Benefits\u003c\/h2\u003e\n\u003cdiv class=\"pacm-benefits\"\u003e\n\u003cdiv\u003e\n\u003cp class=\"pacm-benefit-title\"\u003eDeeply cleanses and purifies\u003c\/p\u003e\n\u003cp class=\"pacm-benefit-text\"\u003eActivated charcoal draws out excess oil, dirt, and impurities buried deep within the skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp class=\"pacm-benefit-title\"\u003eMinimises the look of pores\u003c\/p\u003e\n\u003cp class=\"pacm-benefit-text\"\u003eSkin appears visibly smoother and more refined after just one use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp class=\"pacm-benefit-title\"\u003eBrightens and revitalises\u003c\/p\u003e\n\u003cp class=\"pacm-benefit-text\"\u003ePapaya glycerol extract offers gentle natural exfoliation for a fresher, more even complexion.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp class=\"pacm-benefit-title\"\u003eNourishes while it cleanses\u003c\/p\u003e\n\u003cp class=\"pacm-benefit-text\"\u003eSweet almond oil and cocoa butter help maintain moisture balance, so skin is never left tight or dry.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp class=\"pacm-benefit-title\"\u003eSoothes and calms\u003c\/p\u003e\n\u003cp class=\"pacm-benefit-text\"\u003eArnica tincture and lavender help calm the look of redness and irritation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp class=\"pacm-benefit-title\"\u003eSuitable for all skin types\u003c\/p\u003e\n\u003cp class=\"pacm-benefit-text\"\u003eIncluding sensitive skin, when used as directed once or twice weekly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- KEY INGREDIENTS --\u003e\n\u003cdiv class=\"pacm-section\"\u003e\n\u003ch2 class=\"pacm-h2\"\u003eKey Ingredients\u003c\/h2\u003e\n\u003cdiv class=\"pacm-ingredient-grid\"\u003e\n\u003cdiv\u003e\n\u003cp class=\"pacm-ingredient-name\"\u003eActivated Charcoal\u003c\/p\u003e\n\u003cp class=\"pacm-ingredient-text\"\u003eThe star ingredient. Its fine, porous structure acts like a magnet, drawing out impurities and excess oil that daily cleansing can leave behind.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp class=\"pacm-ingredient-name\"\u003ePapaya Glycerol Extract\u003c\/p\u003e\n\u003cp class=\"pacm-ingredient-text\"\u003eA natural source of papain enzyme, which gently dissolves dead skin cells without physical abrasion, for brighter, fresher-looking skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp class=\"pacm-ingredient-name\"\u003eSweet Almond Oil\u003c\/p\u003e\n\u003cp class=\"pacm-ingredient-text\"\u003eRich in vitamins A and E, sweet almond oil softens and moisturises — ensuring the mask nourishes as it cleanses, never stripping the skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp class=\"pacm-ingredient-name\"\u003eCastor Oil\u003c\/p\u003e\n\u003cp class=\"pacm-ingredient-text\"\u003eA natural cleanser that smooths the skin's surface and helps support its protective barrier.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp class=\"pacm-ingredient-name\"\u003eArnica Tincture\u003c\/p\u003e\n\u003cp class=\"pacm-ingredient-text\"\u003eA well-known botanical, valued for its soothing and calming effect on the look of irritated or stressed skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp class=\"pacm-ingredient-name\"\u003eCocoa Butter\u003c\/p\u003e\n\u003cp class=\"pacm-ingredient-text\"\u003eDeeply nourishing and rich in fatty acids, cocoa butter helps support the skin's elasticity and guards against moisture loss.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp class=\"pacm-ingredient-name\"\u003ePeppermint, Lavender \u0026amp; Camphor Essential Oils\u003c\/p\u003e\n\u003cp class=\"pacm-ingredient-text\"\u003eA cooling, refreshing blend that leaves skin feeling clean and revived. Peppermint helps tighten the look of pores, lavender soothes, and camphor lends a gentle cooling sensation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp class=\"pacm-ingredient-name\"\u003eBach Flower Essences\u003c\/p\u003e\n\u003cp class=\"pacm-ingredient-text\"\u003eChosen for their gentle skin benefits, Bach flower essences are a distinctive Pūraka addition included in select formulations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c!-- TISSUE SALTS CALLOUT --\u003e\n\u003cdiv class=\"pacm-callout\"\u003e\n\u003cp class=\"pacm-callout-title\"\u003eHomeopathic Tissue Salts\u003c\/p\u003e\n\u003cp class=\"pacm-callout-text\"\u003eDeveloped by Dr Wilhelm Heinrich Schuessler in 19th-century Germany, tissue salts are minerals the body needs to repair and maintain itself. The tissue salts in this mask act as a natural skin cleanser and support moisture balance — an ingredient found in no other skincare brand. \u003ca href=\"\/blogs\/journal\"\u003eRead more about tissue salts in the Journal\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- HOW TO USE --\u003e\n\u003cdetails class=\"pacm-accordion\"\u003e\n\u003csummary class=\"pacm-h2\"\u003eHow to Use\u003c\/summary\u003e\n\u003cdiv class=\"pacm-accordion-body\"\u003e\n\u003col class=\"pacm-steps\"\u003e\n\u003cli\u003eCleanse skin thoroughly with the Pūraka Cleansing Wash.\u003c\/li\u003e\n\u003cli\u003eSmooth a generous layer of the mask onto dry face and neck, avoiding the eye area.\u003c\/li\u003e\n\u003cli\u003eLeave on for 15 minutes.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly with warm water and pat dry.\u003c\/li\u003e\n\u003cli\u003eFollow with your Pūraka serum or moisturiser for best results.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp class=\"pacm-tip\"\u003e\u003cstrong\u003eTip:\u003c\/strong\u003e Use once or twice a week as part of your weekly skin reset ritual.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c!-- ABOUT PŪRAKA --\u003e\n\u003cdetails class=\"pacm-accordion\"\u003e\n\u003csummary class=\"pacm-h2\"\u003eAbout Pūraka\u003c\/summary\u003e\n\u003cdiv class=\"pacm-accordion-body pacm-about\"\u003e\n\u003cp\u003eFormulated by \u003cstrong\u003eMelissa Foreman\u003c\/strong\u003e — a homeopath, naturopath, and natural health expert with over 20 years of experience. Every Pūraka product is 100% natural, cruelty-free, and free from synthetic fillers, petrochemicals, and animal products. Nothing is included without a reason.\u003c\/p\u003e\n\u003cp class=\"pacm-signoff\"\u003e\u003cem\u003ePūraka means inhale in Sanskrit.\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c!-- SUGGESTED PAIRINGS --\u003e\n\u003cdetails class=\"pacm-accordion\"\u003e\n\u003csummary class=\"pacm-h2\"\u003eSuggested Pairings\u003c\/summary\u003e\n\u003cdiv class=\"pacm-accordion-body\"\u003e\n\u003cul class=\"pacm-pairings\"\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/cleansing-wash\" class=\"pacm-link\"\u003e\u003cstrong\u003ePūraka Cleansing Wash\u003c\/strong\u003e\u003c\/a\u003e — use before the mask for a thorough deep cleanse ritual\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/hydrating-face-scrub\" class=\"pacm-link\"\u003e\u003cstrong\u003ePūraka Hydrating Face Scrub\u003c\/strong\u003e\u003c\/a\u003e — alternate weekly for a complete exfoliation and detox-free reset routine\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/active-day-cream\" class=\"pacm-link\"\u003e\u003cstrong\u003ePūraka Active Day Cream\u003c\/strong\u003e\u003c\/a\u003e — follow the mask with daily moisture and anti-ageing protection\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51476154810707,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0976\/1629\/8323\/files\/puraka-activated-charcoal-deep-cleansing-mask-peppermint-lavender-camphor.jpg?v=1779189279"},{"product_id":"cleansing-wash","title":"Cleansing Wash","description":"\u003cdiv id=\"puraka-cleansewash-desc\"\u003e\n\u003cstyle\u003e\n#puraka-cleansewash-desc{font-family:'Jost',sans-serif;font-weight:300;color:#444;line-height:1.85;font-size:15px;max-width:1100px;margin:0 auto}\n#puraka-cleansewash-desc *{box-sizing:border-box}\n#puraka-cleansewash-desc 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a{font-size:11px;text-transform:uppercase;letter-spacing:3px;color:#D4317A;text-decoration:none;border-bottom:1px solid #D4317A;padding-bottom:3px}\n#puraka-cleansewash-desc details.cw-acc{border-top:1px solid #eee;padding:0}\n#puraka-cleansewash-desc details.cw-acc:last-of-type{border-bottom:1px solid #eee}\n#puraka-cleansewash-desc details.cw-acc summary{list-style:none;cursor:pointer;padding:22px 30px 22px 0;position:relative;font-family:'Cormorant Garamond',serif;font-size:22px;font-weight:300;color:#1A1A1A}\n#puraka-cleansewash-desc details.cw-acc summary::-webkit-details-marker{display:none}\n#puraka-cleansewash-desc details.cw-acc summary:after{content:'+';position:absolute;right:4px;top:50%;transform:translateY(-50%);color:#D4317A;font-family:'Jost',sans-serif;font-size:20px;font-weight:300}\n#puraka-cleansewash-desc details.cw-acc[open] summary:after{content:'\\2212'}\n#puraka-cleansewash-desc .cw-acc-body{padding:0 0 28px}\n#puraka-cleansewash-desc ol.cw-steps{margin:0 0 18px;padding:0 0 0 20px}\n#puraka-cleansewash-desc ol.cw-steps li{padding:0 0 9px}\n#puraka-cleansewash-desc .cw-note{font-size:14px;color:#6b6b6b;font-style:italic;margin:0 0 14px}\n#puraka-cleansewash-desc ul.cw-pairs{list-style:none;padding:0;margin:0}\n#puraka-cleansewash-desc ul.cw-pairs li{padding:0 0 12px}\n#puraka-cleansewash-desc ul.cw-pairs li strong{color:#1A1A1A;font-weight:500}\n@media(max-width:600px){\n#puraka-cleansewash-desc .cw-grid{grid-template-columns:1fr;gap:40px;padding:36px 0}\n#puraka-cleansewash-desc h2{font-size:27px}\n#puraka-cleansewash-desc .cw-salts{padding:34px 22px;margin:34px 0}\n#puraka-cleansewash-desc details.cw-acc summary{font-size:20px;padding:19px 30px 19px 0}\n}\n\u003c\/style\u003e\n\n\u003cdiv class=\"cw-intro\"\u003e\n\u003cp class=\"cw-eyebrow\"\u003eGentle Daily Cleanser\u003c\/p\u003e\n\u003cdiv class=\"cw-rule\"\u003e\u003c\/div\u003e\n\u003cp class=\"cw-size\"\u003e100ml · Sweet Basil, Lemon \u0026amp; Bergamot\u003c\/p\u003e\n\u003cp\u003eA gentle, daily facial cleanser that thoroughly removes impurities, make-up and excess oil without stripping the skin of its natural moisture. Sweet almond oil, castor oil and homeopathic tissue salts, finished with a blend of sweet basil, lemon and bergamot.\u003c\/p\u003e\n\u003cp\u003eFormulated by Melissa Foreman, a homeopath and naturopath of over twenty years, and made by hand in small batches. Every ingredient is here for a reason.\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"cw-grid\"\u003e\n\u003cdiv\u003e\n\u003ch2\u003eKey Benefits\u003c\/h2\u003e\n\u003cul class=\"cw-benefits\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eThorough yet gentle cleansing\u003c\/strong\u003e — removes impurities, make-up and excess oil without disrupting the skin's natural barrier\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaintains moisture balance\u003c\/strong\u003e — sweet almond and castor oils nourish as they cleanse, leaving skin soft rather than tight or dry\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuits most skin types\u003c\/strong\u003e — including sensitive, dry and combination skin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves the look of tone\u003c\/strong\u003e — lemon essential oil, chosen for its gentle brightening effect with regular use\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHelps balance the skin\u003c\/strong\u003e — sweet basil and bergamot essential oils, selected for their clarifying, balancing character\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eA genuine sensory ritual\u003c\/strong\u003e — the fresh, uplifting aroma of basil, lemon and bergamot, blended for the daily cleanse rather than added as fragrance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2\u003eKey Ingredients\u003c\/h2\u003e\n\u003cdiv class=\"cw-ing\"\u003e\n\u003cspan class=\"cw-ing-name\"\u003eSweet Almond Oil\u003c\/span\u003e\u003cp\u003eRich in vitamins A and E, sweet almond oil is one of the gentlest and most effective cleansing oils available. It dissolves impurities and make-up while nourishing and softening the skin — the ideal base for a daily cleanser. Non-comedogenic and suitable for even the most sensitive skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"cw-ing\"\u003e\n\u003cspan class=\"cw-ing-name\"\u003eCastor Oil\u003c\/span\u003e\u003cp\u003eA natural cleansing oil that helps draw out impurities and smooths the skin's surface, working alongside the almond oil to support the skin's protective barrier so the cleanser does its job without over-stripping.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"cw-ing\"\u003e\n\u003cspan class=\"cw-ing-name\"\u003eSweet Basil Essential Oil\u003c\/span\u003e\u003cp\u003eA naturally clarifying oil, chosen to help keep skin feeling clean, fresh and balanced — particularly suited to skin that's prone to congestion.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"cw-ing\"\u003e\n\u003cspan class=\"cw-ing-name\"\u003eLemon Essential Oil\u003c\/span\u003e\u003cp\u003eA brightening, toning oil that helps improve the look of skin tone with regular use, adding a fresh, uplifting quality to the cleansing experience.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"cw-ing\"\u003e\n\u003cspan class=\"cw-ing-name\"\u003eBergamot Essential Oil\u003c\/span\u003e\u003cp\u003eA balancing, mood-lifting oil, particularly suited to combination and oily skin types. Bergamot's fresh, citrusy aroma adds a genuinely uplifting dimension to your morning or evening cleanse.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"cw-ing\"\u003e\n\u003cspan class=\"cw-ing-name\"\u003eHomeopathic Tissue Salts\u003c\/span\u003e\u003cp\u003eSelected by Melissa for their place in a cleansing formulation, where they support the skin's own cleansing process and help maintain moisture balance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"cw-salts\"\u003e\n\u003ch3\u003eWhat are homeopathic tissue salts?\u003c\/h3\u003e\n\u003cp\u003eTwelve mineral salts, prepared homeopathically, first set out by Dr Wilhelm Schuessler in nineteenth-century Germany. Melissa has selected specific salts for their place in a skincare formulation, where they support the skin's moisture balance and condition.\u003c\/p\u003e\n\u003cp\u003eThey are used in very few skincare ranges — and they are in every Pūraka product.\u003c\/p\u003e\n\u003ca href=\"\/blogs\/journal\"\u003eRead more in the Journal\u003c\/a\u003e\n\u003c\/div\u003e\n\n\u003cdetails class=\"cw-acc\"\u003e\n\u003csummary\u003eHow to Use\u003c\/summary\u003e\n\u003cdiv class=\"cw-acc-body\"\u003e\n\u003col class=\"cw-steps\"\u003e\n\u003cli\u003eWet face and neck with warm water\u003c\/li\u003e\n\u003cli\u003eApply a small amount of Cleansing Wash to damp fingertips\u003c\/li\u003e\n\u003cli\u003eMassage gently into the skin using circular motions, working from the centre of the face outward\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly with warm water and pat dry with a clean towel\u003c\/li\u003e\n\u003cli\u003eFollow immediately with your Pūraka serum and moisturiser\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp class=\"cw-note\"\u003eUse as the first step in the Activated Charcoal Deep Cleansing Mask ritual — cleanse first, then apply the mask for a thorough weekly deep cleanse.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails class=\"cw-acc\"\u003e\n\u003csummary\u003eAbout Pūraka\u003c\/summary\u003e\n\u003cdiv class=\"cw-acc-body\"\u003e\n\u003cp\u003ePūraka was made by Melissa Foreman, a practising homeopath and naturopath with over twenty years in natural health, beauty and essential oils. She made this range because she couldn't find one that reflected what she'd learned.\u003c\/p\u003e\n\u003cp\u003eEvery product is made by hand in small batches, housed in amber glass, and is vegan, cruelty-free and free from synthetic fillers, petrochemicals and animal products.\u003c\/p\u003e\n\u003cp class=\"cw-note\"\u003ePūraka means inhale in Sanskrit.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails class=\"cw-acc\"\u003e\n\u003csummary\u003ePairs Well With\u003c\/summary\u003e\n\u003cdiv class=\"cw-acc-body\"\u003e\n\u003cul class=\"cw-pairs\"\u003e\n\u003cli\u003e\n\u003cstrong\u003ePūraka Activated Charcoal Deep Cleansing Mask\u003c\/strong\u003e — use the Cleansing Wash beforehand for a complete weekly deep cleanse ritual\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePūraka Hydrating Super Serum\u003c\/strong\u003e — follow cleansing with the serum for immediate hydration and brightness\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePūraka Active Day Cream\u003c\/strong\u003e — complete your morning routine with daily anti-ageing protection\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003c\/div\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51486204166483,"sku":null,"price":40.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0976\/1629\/8323\/files\/puraka-cleansing-wash-sweet-basil-lavender-lemon-bergamot-100ml.jpg?v=1779189240"},{"product_id":"hydrating-face-scrub","title":"Hydrating Face Scrub","description":"\u003cdiv id=\"puraka-facescrub-desc\"\u003e\n\u003cstyle\u003e\n#puraka-facescrub-desc{font-family:'Jost',sans-serif;font-weight:300;color:#444;line-height:1.85;font-size:15px;max-width:1100px;margin:0 auto;padding-top:8px}\n#puraka-facescrub-desc *{box-sizing:border-box}\n#puraka-facescrub-desc h2,#puraka-facescrub-desc h3{font-family:'Cormorant Garamond',serif;font-weight:300;color:#1A1A1A;margin:0 0 18px}\n#puraka-facescrub-desc h2{font-size:32px;font-style:italic}\n#puraka-facescrub-desc h3{font-size:24px}\n#puraka-facescrub-desc p{margin:0 0 16px}\n#puraka-facescrub-desc .pfs-eyebrow{font-size:11px;font-weight:300;text-transform:uppercase;letter-spacing:4px;color:#D4317A;margin:0 0 10px}\n#puraka-facescrub-desc .pfs-rule{width:40px;height:1px;background:#D4317A;margin:0 0 26px}\n#puraka-facescrub-desc .pfs-size{font-size:11px;text-transform:uppercase;letter-spacing:3px;color:#C9A84C;margin:0 0 22px}\n#puraka-facescrub-desc .pfs-grid{display:grid;grid-template-columns:1fr 1fr;gap:56px;padding:44px 0;border-bottom:1px solid #eee}\n#puraka-facescrub-desc ul.pfs-benefits{list-style:none;padding:0;margin:0}\n#puraka-facescrub-desc ul.pfs-benefits li{position:relative;padding:0 0 16px 20px;margin:0}\n#puraka-facescrub-desc ul.pfs-benefits li:before{content:'';position:absolute;left:0;top:11px;width:5px;height:5px;background:#D4317A;border-radius:50%}\n#puraka-facescrub-desc ul.pfs-benefits li strong{color:#1A1A1A;font-weight:500}\n#puraka-facescrub-desc .pfs-ing{margin:0 0 20px}\n#puraka-facescrub-desc .pfs-ing-name{display:block;font-family:'Jost',sans-serif;font-weight:500;font-size:13px;text-transform:uppercase;letter-spacing:1.5px;color:#1A1A1A;margin:0 0 4px}\n#puraka-facescrub-desc .pfs-ing p{margin:0}\n#puraka-facescrub-desc .pfs-salts{background:linear-gradient(135deg,#f9f0f4,#fdf6f0);padding:44px 40px;margin:44px 0;text-align:center}\n#puraka-facescrub-desc .pfs-salts h3{margin-bottom:14px}\n#puraka-facescrub-desc .pfs-salts p{max-width:560px;margin:0 auto 16px}\n#puraka-facescrub-desc .pfs-salts a{font-size:11px;text-transform:uppercase;letter-spacing:3px;color:#D4317A;text-decoration:none;border-bottom:1px solid #D4317A;padding-bottom:3px}\n#puraka-facescrub-desc details.pfs-acc{border-top:1px solid #eee;padding:0}\n#puraka-facescrub-desc details.pfs-acc:last-of-type{border-bottom:1px solid #eee}\n#puraka-facescrub-desc details.pfs-acc summary{list-style:none;cursor:pointer;padding:22px 30px 22px 0;position:relative;font-family:'Cormorant Garamond',serif;font-size:22px;font-weight:300;color:#1A1A1A}\n#puraka-facescrub-desc details.pfs-acc summary::-webkit-details-marker{display:none}\n#puraka-facescrub-desc details.pfs-acc summary:after{content:'+';position:absolute;right:4px;top:50%;transform:translateY(-50%);color:#D4317A;font-family:'Jost',sans-serif;font-size:20px;font-weight:300}\n#puraka-facescrub-desc details.pfs-acc[open] summary:after{content:'\\2212'}\n#puraka-facescrub-desc .pfs-acc-body{padding:0 0 28px}\n#puraka-facescrub-desc ol.pfs-steps{margin:0 0 18px;padding:0 0 0 20px}\n#puraka-facescrub-desc ol.pfs-steps li{padding:0 0 9px}\n#puraka-facescrub-desc .pfs-note{font-size:14px;color:#6b6b6b;font-style:italic;margin:0 0 14px}\n#puraka-facescrub-desc .pfs-longevity{font-size:14px;color:#1A1A1A;border-left:2px solid #C9A84C;padding:0 0 0 16px;margin:0}\n#puraka-facescrub-desc ul.pfs-pairs{list-style:none;padding:0;margin:0}\n#puraka-facescrub-desc ul.pfs-pairs li{padding:0 0 12px}\n#puraka-facescrub-desc ul.pfs-pairs li strong{color:#1A1A1A;font-weight:500}\n@media(max-width:600px){\n#puraka-facescrub-desc .pfs-grid{grid-template-columns:1fr;gap:40px;padding:36px 0}\n#puraka-facescrub-desc h2{font-size:27px}\n#puraka-facescrub-desc .pfs-salts{padding:34px 22px;margin:34px 0}\n#puraka-facescrub-desc details.pfs-acc summary{font-size:20px;padding:19px 30px 19px 0}\n}\n\u003c\/style\u003e\n\n\u003cdiv class=\"pfs-intro\"\u003e\n\u003cp class=\"pfs-eyebrow\"\u003eGentle Exfoliating Scrub\u003c\/p\u003e\n\u003cdiv class=\"pfs-rule\"\u003e\u003c\/div\u003e\n\u003cp class=\"pfs-size\"\u003e60ml · Geranium, Petitgrain \u0026amp; Lavender\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"pfs-grid\"\u003e\n\u003cdiv\u003e\n\u003ch2\u003eKey Benefits\u003c\/h2\u003e\n\u003cul class=\"pfs-benefits\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eBuffs away dull, dead skin cells\u003c\/strong\u003e for a smoother, more even surface\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUnclogs and refines the look of pores\u003c\/strong\u003e without over-stripping\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrates as it exfoliates\u003c\/strong\u003e, so skin never feels tight or dry afterwards\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle enough for regular use\u003c\/strong\u003e, fine enough for softer, more delicate skin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLeaves skin feeling soft and looking brighter\u003c\/strong\u003e, ready for serum and cream\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinished with geranium, petitgrain and lavender\u003c\/strong\u003e for a calm, grounding scent\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ch2\u003eKey Ingredients\u003c\/h2\u003e\n\u003cdiv class=\"pfs-ing\"\u003e\n\u003cdiv class=\"pfs-ing\"\u003e\n\u003cspan class=\"pfs-ing-name\"\u003eMacadamia Oil\u003c\/span\u003e\u003cp\u003eRich in fatty acids close to those the skin produces naturally, it softens and replenishes moisture as the scrub works — so exfoliation never feels harsh.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pfs-ing\"\u003e\n\u003cspan class=\"pfs-ing-name\"\u003eVitamin E\u003c\/span\u003e\u003cp\u003eAn antioxidant that helps support the skin's natural barrier, used here to soothe and protect freshly exfoliated skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pfs-ing\"\u003e\n\u003cspan class=\"pfs-ing-name\"\u003eHomeopathic Tissue Salts\u003c\/span\u003e\u003cp\u003eIncluded in every Pūraka formulation for their place in supporting the skin's balance and condition. More on these below.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pfs-ing\"\u003e\n\u003cspan class=\"pfs-ing-name\"\u003eGeranium, Petitgrain \u0026amp; Lavender\u003c\/span\u003e\u003cp\u003eA calming, botanical trio — geranium balancing, petitgrain green and grounding, lavender soft and familiar. Chosen to soothe, not overwhelm.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\n\u003cdiv class=\"pfs-salts\"\u003e\n\u003ch3\u003eWhat are homeopathic tissue salts?\u003c\/h3\u003e\n\u003cp\u003eTwelve mineral salts, prepared homeopathically, first set out by Dr Wilhelm Schuessler in nineteenth-century Germany. Melissa has selected specific salts for their place in a skincare formulation, where they support the skin's moisture balance and condition.\u003c\/p\u003e\n\u003cp\u003eThey are used in very few skincare ranges — and they are in every Pūraka product.\u003c\/p\u003e\n\u003ca href=\"\/blogs\/journal\"\u003eRead more in the Journal\u003c\/a\u003e\n\u003c\/div\u003e\n\n\u003cdetails class=\"pfs-acc\"\u003e\n\u003csummary\u003eHow to Use\u003c\/summary\u003e\n\u003cdiv class=\"pfs-acc-body\"\u003e\n\u003col class=\"pfs-steps\"\u003e\n\u003cli\u003eWet face and neck with warm water\u003c\/li\u003e\n\u003cli\u003eTake a small amount of scrub and massage gently in circular motions, avoiding the eye area\u003c\/li\u003e\n\u003cli\u003eFocus on areas of congestion — nose, chin and forehead\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly with warm water\u003c\/li\u003e\n\u003cli\u003eFollow with Pūraka Hydrating Super Serum or Face Serum Oil\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp class=\"pfs-note\"\u003eUse two to three times a week. Daily use is not necessary and may be more than skin needs.\u003c\/p\u003e\n\u003cp class=\"pfs-longevity\"\u003eA 60ml tube lasts most people around 8–10 weeks with twice-weekly use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails class=\"pfs-acc\"\u003e\n\u003csummary\u003eAbout Pūraka\u003c\/summary\u003e\n\u003cdiv class=\"pfs-acc-body\"\u003e\n\u003cp\u003ePūraka was made by Melissa Foreman, a practising homeopath and naturopath with over twenty years in natural health, beauty and essential oils. Every product is formulated and hand-made in small batches, with homeopathic tissue salts included throughout the range — a detail Melissa considers non-negotiable.\u003c\/p\u003e\n\u003cp\u003eEvery ingredient has a purpose. Nothing is in here by accident.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails class=\"pfs-acc\"\u003e\n\u003csummary\u003eSuggested Pairings\u003c\/summary\u003e\n\u003cdiv class=\"pfs-acc-body\"\u003e\n\u003cul class=\"pfs-pairs\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eCleansing Wash\u003c\/strong\u003e — use beforehand for a fully clean base\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrating Super Serum\u003c\/strong\u003e — apply after scrubbing to lock in moisture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eActivated Charcoal Deep Cleansing Mask\u003c\/strong\u003e — alternate weekly for a deeper treatment\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003c\/div\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":51486385602899,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0976\/1629\/8323\/files\/puraka-hydrating-face-scrub-geranium-petitgrain-lavender.jpg?v=1779189081"}],"url":"https:\/\/www.purakaskincare.com\/collections\/cleanse-treat.oembed","provider":"Pūraka","version":"1.0","type":"link"}